Kygo, Selena Gomez - It Ain't Me (official Video) Apr 2026

: The boyfriend eventually awakens to find the room empty. A butterfly perched on his forehead or cheek serves as a symbolic reveal that the girlfriend actually died in the crash and was visiting him from the afterlife. Lyric Analysis & Meaning

: Much of the visual storytelling occurs within the boyfriend's comatose state, depicted as a surreal forest filled with blue mist, fairy lights, and green smoke. Kygo, Selena Gomez - It Ain't Me (Official Video)

The official music video for by Kygo and Selena Gomez , released on April 24, 2017, is a surreal narrative exploration of love, tragedy, and the subconscious. Directed by Philip R. Lopez , the video follows a young couple whose lives are forever changed by a motorcycle accident. Plot Summary & Visual Themes : The boyfriend eventually awakens to find the room empty

: In the real world, the girlfriend sits by his hospital bed, eventually dancing and singing to him while placing headphones on him to "draw him back" to life. The official music video for by Kygo and

The lyrics, co-written by , Ali Tamposi , and Kygo , tell the story of a woman finding the strength to walk away from a toxic relationship ruined by a partner's excessive drinking and partying. Kygo, Selena Gomez – It Ain't Me (Lyrics)

: The video begins with a couple (played by Georgia Fowler and Nathan Mitchell ) embarking on a motorcycle ride at night. They are blinded by a flash of light, leading to a crash that leaves the boyfriend comatose.