: He restructured the company to listen to what customers actually needed, rather than what IBM's engineers wanted to build. Critical Reception Who Says Elephants Can't Dance? Inside IBM's Historic T…
: Early in his tenure, Gerstner famously stated, "The last thing IBM needs right now is a vision," emphasizing that the company needed to fix its fundamental operations before dreaming of the future.
: He made the controversial bet to keep IBM whole, shifting the focus from hardware sales (mainframes) to software and integrated services.
: Gerstner’s most famous insight is that "Culture isn't just one aspect of the game—it is the game". He fought the insular, bureaucratic "hothouse" culture of IBM to refocus employees on the external marketplace.
by Louis V. Gerstner Jr. is widely regarded as one of the most significant business memoirs ever written, detailing the historic turnaround of IBM in the 1990s. Core Premise
Who Says Elephants Can't Dance? -
: He restructured the company to listen to what customers actually needed, rather than what IBM's engineers wanted to build. Critical Reception Who Says Elephants Can't Dance? Inside IBM's Historic T…
: Early in his tenure, Gerstner famously stated, "The last thing IBM needs right now is a vision," emphasizing that the company needed to fix its fundamental operations before dreaming of the future. Who Says Elephants Can't Dance?
: He made the controversial bet to keep IBM whole, shifting the focus from hardware sales (mainframes) to software and integrated services. : He restructured the company to listen to
: Gerstner’s most famous insight is that "Culture isn't just one aspect of the game—it is the game". He fought the insular, bureaucratic "hothouse" culture of IBM to refocus employees on the external marketplace. : He made the controversial bet to keep
by Louis V. Gerstner Jr. is widely regarded as one of the most significant business memoirs ever written, detailing the historic turnaround of IBM in the 1990s. Core Premise