The 1987 purchase transformed Jeep from a niche off-road brand into a global powerhouse. Chrysler invested heavily in Jeep’s modernization, leading to the launch of the in 1992 and the retro-styled Wrangler (TJ) in 1997.
Formerly known as Willys Motors, this company expanded the brand's civilian appeal. what year did chrysler buy jeep
Jeep’s path to Chrysler was paved by several previous owners: The 1987 purchase transformed Jeep from a niche
