Tokopedia’s collaboration with BTS centered on "shoppertainment" features that blended e-commerce with exclusive fan content. Key BTS-Related Features
: Heartfelt video messages from BTS to Indonesians staying home during the COVID-19 pandemic. tokopedia bts
: In-app activities, such as BTS members playing Jenga or other challenges, designed to drive user engagement. Campaign & Outreach tokopedia bts