Shania Twain - Up! (official Music Video) (green Version) -
: Shania famously opened her Super Bowl XXXVII halftime show with "Up!" in 2003, further cementing the song's place in pop culture history.
While the visuals for all three versions of the "Up!" music video are largely identical, the features the country-leaning mix of the track. Shania Twain - Up! (Official Music Video) (Green Version)
The "Green Version" of Shania Twain's "Up!" music video is part of one of the most ambitious marketing and production feats in music history. To promote her 2002 album Up! , Twain and producer Mutt Lange released three distinct sonic versions of every song: , Green (Country) , and Blue (International/Bollywood-inspired) . The "Green" Concept : Shania famously opened her Super Bowl XXXVII
: This specific video won the MuchMoreMusic Video of the Year at the 2003 MuchMusic Video Awards. Context within the Up! Era To promote her 2002 album Up
: While North American fans received the Red/Green double disc, international fans often received Red/Blue, with the Blue Version featuring heavy Indian instrumentation like sitars and dholaks.
: She also includes a photo of her parents, a picture with her dog, a Montreal Canadiens jersey, and a Canadian flag.