Principles And Methods Of Social Research < Top >

Protecting participants is paramount. This includes informed consent , maintaining anonymity/confidentiality , and ensuring no harm (physical or psychological) comes to the subjects. 2. Research Paradigms Research usually falls into one of two philosophical camps:

Group discussions that reveal how people interact and form opinions collectively. Principles and Methods of Social Research

Controlled environments where variables are manipulated to determine cause-and-effect relationships. Protecting participants is paramount

The consistency of a measure. A study is reliable if it yields the same results when repeated under similar conditions. Principles and Methods of Social Research