NLE Choppa uses the term to describe a "bad bitch" who looks like Ice Spice, incorporating the viral hook into his own drill-heavy flow: "Bad bitch look like Ice Spice, she eatin' d **, she the real munch"*.
The song centers on the viral slang term which Ice Spice popularized.
Released on , "Ice Spice (MUNCH)" is a high-energy tribute by Memphis rapper NLE Choppa to Bronx artist Ice Spice, following her viral breakout hit " Munch (Feelin' U) ".
The Official Music Video was directed and edited by , with visual effects handled by George Buford .
Explore the viral roots and lyrical breakdown of the 'Munch' phenomenon:
The beat was crafted by heavy-hitters Tay Keith and CuBeatz , featuring the hard-hitting Memphis rap and trap elements characteristic of NLE Choppa's style.