The song's popularity was bolstered by its bold visual presentation and widespread club presence.
As of 2024, the original track remains La Materialista's most popular on platforms like Spotify , boasting over 15 million plays.
Its cultural footprint was significant enough to be included in academic discussions, such as the Perspectives on Reggaetón Symposium in 2016, which analyzed its role in accelerating femininity within the genre. Remix and Continued Success
The song features an iconic, repetitive hook built around an addictive loop of a vibrating cell phone.