Critics at The Fader noted that the song avoids heavy proselytizing, focusing instead on the raw, carefree intention that characterized 1990s West Coast underground rap.
According to TDE's Dave Free, portions of the video were filmed by "sneaking" into an abandoned building in Paramount, California, which had previously been used for a photo shoot. Critics at The Fader noted that the song
Directed by Fredo Tovar and released on July 22, 2011, the music video is as significant as the song itself. The song is a collective effort, with writing
The song is a collective effort, with writing credits shared among all four members: Kendrick Lamar Duckworth , Johnny McKinzie (Jay Rock), Quincy Hanley (ScHoolboy Q), and Herbert Stevens (Ab-Soul). The "Black Hippy" Synergy The song is a collective effort
The video prominently uses a fish-eye lens, a stylistic choice intended to emphasize the group's "childish and free-spirited" demeanor.