: The brain's reward system triggers a rush of pleasure during the act of buying.
: Small, unplanned purchases can derail long-term savings goals like tuition or a new car. impulse buying effects
Impulse buying is a sudden, emotionally driven urge to purchase something without prior intent. While it provides an immediate "hit" of dopamine, the long-term effects often create a cycle of financial and emotional stress. The Immediate High : The brain's reward system triggers a rush
: Eye-catching displays or "limited-time" offers create a false sense of urgency. The Aftermath impulse buying effects