Keep it mysterious. Use a few high-quality screenshots from the video as "stills." The text should be minimal: "A weekend to remember. Full video inside."
This post would focus on the "behind-the-scenes" of your trip. Mention the specific location from the video, the funniest mishap that happened off-camera, and why this particular trip was different from the others. Igor & Alexandr (1).mp4
Instagram-linked blogs, Tumblr, or personal "Journal" style sites. To give you a better draft, tell me: Keep it mysterious
What happens when two best friends hit the road with nothing but a camera and a loose plan? the funniest mishap that happened off-camera