: Highly rated for its deep research and beginner-friendly education.

: Great for beginners, especially with its "Stock Slices" feature for small budgets.

Meet Sarah. She’s been following since their first electric sedan hit the road, and by 2026, she’s finally ready to own a piece of the company. Like many first-time investors, she’s a bit nervous but discovers that buying stock today is a straightforward process that starts with a few key steps. Step 1: Choosing her "Store" (The Brokerage)

Sarah learns she can’t buy shares directly from Tesla. Instead, she needs a to act as her middleman to the Nasdaq exchange. After comparing options for 2026, she finds:

: Popular for its simple, 24/5 trading app and $0 commissions. Step 2: Opening and Funding the Account Investor FAQs - Tesla Investor Relations