consumers have reported using BNPL services compared to only 29% of baby boomers.
: Usage is primarily driven by younger and low-income customers .
state they would be unable to make ends meet without these services, increasing to 62% for parents with children under 18. grocery shopping buy now pay later
: Total BNPL transaction value is estimated to reach $70 billion in 2025 , growing approximately 20% annually since 2021.