Media is no longer just something people watch; it is something they participate in.
Rather than passive scrolling, platforms use intent-led, AI-powered guidance to help users decide exactly what to watch or listen to in real-time. 2. The Shift to "Immersive Fandom" ALSScan.22.11.11.Nicole.Auclair.Riding.High.XXX...
2026 Media & Entertainment Industry Outlook | Deloitte Insights Media is no longer just something people watch;
Tools like Sora and Runway allow creators to produce high-quality scenes with simple prompts, drastically reducing budgets and timelines. platforms use intent-led