Play with the ".jpeg" suffix by leaning into internet culture and digital artifacts.
A series of short interviews where people describe a memory that feels like a "compressed" version of their life. 4. Interactive "Almost" Community
Create graphic design assets where the text is slightly pixelated or has "compression" glitches. almost pussy.jpeg
A short-form video (Reel/TikTok) with high-grain filters showing the slow process of making coffee or staring out a window before the day starts.
Use Instagram Stories to ask "Either/Or" questions that have no right answer, like "Early morning fog vs. Late night streetlights." Visual Style Guide: Play with the "
Monospace fonts (like Courier or Roboto Mono) to mimic code, or serif fonts that look like old newsprint.
Muted earth tones, washed-out blues, and high-contrast blacks. Late night streetlights
Focus on the moments between the big events. This is the "almost" part of the name—the preparation, the messy aftermath, or the quiet commute.